How did Zerodha become successful?

By offering zero brokerage on equity investments and a flat fee of ₹20 on intraday and F&O trades, Zerodha quickly gained traction among retail investors. It introduced this flat-fee model, which allowed traders to execute trades without worrying about high brokerage charges

Who is the founder of Zerodha?

Zerodha was founded and bootstrapped by brothers Nithin and Nikhil Kamath. As of May 2024, it has 7.5 million active customers registered with the NSE, making it the second largest stockbroker in India

What is the story of Zerodha starting?

We kick-started operations on the 15th of August, 2010 with the goal of breaking all barriers that traders and investors face in India in terms of cost, support, and technology. We named the company Zerodha, a combination of Zero and “Rodha”, the Sanskrit word for barrier.

Which is the oldest broker in India?

Parasram is the one of oldest stock broker in India, with more than 300 stock brokers licenced with SEBI. The company implemented the first bank payment gateway, making it the nation’s first stockbroker to offer Internet trading. After few years parasram enabled mobile device trade in India for the first time

Zerodha profitable or not?

Zerodha’s profit grows 62% to Rs 4,700 crore in FY24, revenue up 21% to Rs 8,320 crore

Zerodha better or Groww?

The brokerage of Zerodha Max Rs 20 per trade while the brokerage of Groww Max Rs 20 per trade. Both the brokers are Discount Brokers. Zerodha is having overall higher rating compare to Groww. Zerodha is rated 4.5 out of 5 where Groww is rated only 4 out of 5.

Why do traders prefer Zerodha?

Customer-first always. That’s why 1.5+ crore customers trust Zerodha with ₹4.5+ lakh crores of equity investments and contribute to 15% of daily retail exchange volumes in India

Which broker is No 1 in India?

Zerodha is the largest stockbroker in India by the number of active clients. It’s known for its discount brokerage model, presenting zero brokerage for equity delivery trades and low fees for other transactions

Zerodha 100% safe?

Zerodha is as safe and genuine as any other stock brokers in India. It is regulated by SEBI and is a debt-free company. It has not been involved in any major regulation violation in 10+ years

How rich is Zerodha?

This youngest billionaire usually stays out of the spotlight. According to a report released on December 18 by Hurun in association with IDFC First Private Banking, Zerodha, a 14-year-old company, is now valued at an estimated ₹64,800 crore ($7.7 billion, based on an exchange rate of ₹84 to a US dollar)

What are Zerodha annual charges?

Zerodha AMC ChargesAccount typeQuarterly ChargesPer YearIndividuals, HUFs, and partnership firmsRs 75Rs 300NRIsRs 125Rs 500Corporate, i.e. LLPs and private & public companiesRs 250

Is Zerodha debt free?

We have zero debt and zero external borrowings. As less than 5% of our own capital is lent to customers in any form, there is no credit risk

People?

What makes or breaks a business is the people working. We are an 85 member team today working on the sole objective of making Zerodha the best place in India to trade. When it all started off, we were a team of 7, Nikhil (my younger brother and a brilliant trader) to take care of Trading and Risk-management, Venu -the hardest working human being I know for Compliance & Operations, Hanan -the most sociable among us for Customer Support, Sameer for Dealing, Parwez for Sales, Sundar for Office Administration and I (Nithin).

None of us came from a business background and Zerodha is more like a big joint family today. The focus has never been money, the idea has always been to keep clients happy knowing that if done well money would always follow. Over the last 3+ years, our team has grown to almost 85 and is still growing. Our focus while hiring is to analyze the candidate’s integrity, work attitude and ability to learn fast rather than experience in the capital markets. Today, less than 10% of our team has worked for brokers before and this ensures that the business is not run like a traditional brokerage firm. Today we are lucky to have a team of some brilliant young men & women, working very hard and partying harder. Very similar to how it was back in college, we call ourselves as  “Zites”.

Platform History

As a low cost broking business, it was imperative that we kept our operational costs low and technology is the biggest cost in today’s scenario. Back in early 2010, we decided to start by becoming members only on the National Stock Exchange and what helped us get started was the fact that NSE helped in technology by providing the NOW (Neat on Web) trading platform. With “NOW” all our technology headache was taken over by NSE and it worked brilliantly as we focussed only on the operational side of the business rather than the technology.

Business History

August 15, 2010 was when Zerodha went live for retail trading. In just over 3 years, without spending even 1 Rupee on advertisements, newspaper inserts, Google Ads, etc. Today we have over 30000 clients contributing volumes of Rs 4000-5000 crores on various exchanges daily. This in terms of turnover would put us among the top 15 retail brokers nationally.

Our business has grown thanks to word-of-mouth advertising by our clients. We have over 4000 clients who refer new clients as part of the Zerodha Associate Program.

The key ingredient for this growth has just not been pricing but the fact that we have never compromised on quality of service. An essential reason for this is because every client of ours gets the same deal and this increases the efficiency in terms of sales and support. The rules remain the same be it a client with Rs 1000 or 1 crore in the trading account, had recently received an email saying that Zerodha is like a Robinhood for the trading community. We started by being a member on NSE but today are live on BSE, MCX-SX and MCX.

Zerodha kite

Are Zerodha and Kite the same?

Zerodha provides a mobile application called Kite which is available for both Android (WEB), and iOS (WEB) platforms.

Why does Zerodha have two apps?

The business use cases and UX on these two applications are fundamentally different, and to a large extent, so are the target markets. Keeping these products separate and giving them individual identities allows for constant improvement without worrying about other products.

INDMoney better than Zerodha?

INDMoney is ideal for those seeking a holistic financial management tool with personalized advisory services. It is perfect for users who want to integrate and manage various financial aspects in one place. Zerodha caters to active traders and investors looking for low-cost trading and advanced tools

Zerodha coin

What is coin by Zerodha?

Coin is an order collection platform that lets users buy mutual funds online, with no commission pass back, directly from asset management companies. Mutual funds, stocks, currencies, bonds etc are all held in the demat account, accessible in one place. Visit coin.zerodha.com to learn more.

Can I use Coin without demat?

Yes, you need a demat and trading account with Zerodha to undertake investment in mutual funds via coin. Zerodha coin is a free mutual funds platform to invest in direct plans at zero commission.

Zerodha’s future plans include: 

• Free account opening: Starting June 29, 2024, account opening is free for all resident individuals. 
• Margin Trading Facility (MTF): Zerodha announced the launch of MTF, a feature that many customers have requested. 
• New products: Zerodha is developing new products that aren’t derivatives-focused. 
• Mutual funds: Zerodha started a mutual fund business in a joint venture with smallcase. 
• Banking: Zerodha’s co-founders, Nithin and Nikhil Kamath, want to turn Zerodha into a bank. They’ve been trying for years to get a banking license. 
• Education and outreach: Zerodha shares knowledge through social media and podcasts to help others do well financially. 

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